Josh Leventhal

Early-Season Promotions

Josh Leventhal -

The Fresno Grizzlies are taking an unusual tactic to attract fans to the ballpark for Opening Day this weekend: blackmail. If the Fresno followers ever want to again see Parker, […]

Minors

Paying For The Rain

Josh Leventhal -

The drought in North Carolina ended just in time for the baseball season. After seeing barely a drop of precipitation over the winter, high Class A Kinston was inundated last […]

Minors

Fix-It-Upper

Josh Leventhal -

Naomi Silver hardly thinks of Batavia as a reclamation project. The Rochester Red Wings chief operating officer instead views her team's new relationship with the Muckdogs, their neighbor in upstate New York, as an investment that will prove profitable for two of minor league baseball's most venerable teams.

Minors | #2008#Business Beat

Building A Winner

Josh Leventhal -Premium Content

Kurt Landes can't wait to see the IronPigs hit a home run. The general manager of the International League's newest franchise, which makes its home debut on April 11 in Lehigh Valley, was not so anxious about the Phillies' Triple-A affiliate putting runs on the board, but rather how the scoreboard will respond to the team scoring runs. One of the many over-the-top amenities at Coca-Cola Park is a nine-story tall scoreboard in left-center field with a giant neon Coke bottle hanging from its top.

Minors | #2008#Season Preview

Red Sox Nation in an Uproar

Josh Leventhal -

Baseball America editor in chief John Manuel arrived in the newsroom on Tuesday morning slightly irked that his pre-dawn wake-up call to the Red Sox Opening Day tilt in Japan […]

Minors

Marlins, Rays Spruce Up Sagging Markets

Josh Leventhal -

While promotions are as much a part of baseball history as Cracker Jacks and trading cards, teams like the Rays and Marlins are trying to overcome geographical and structural challenges by making their ballparks into destination attractions. Arriving to the park just before the first pitch and leaving after the seventh inning doesn't fit into their business model. Instead they invite fans to come early for a parking lot happy hour or concourse level mini-carnival and stay late for fireworks and a concert.

Minors | #2008#Business Beat

A Farewell Tour

Josh Leventhal -

If incoming South Atlantic League president Eric Krupa ever had any doubts about the big shoes he has to fill in succeeding John Henry Moss, they were erased when the […]

Minors | #Business Beat

Feeding Frenzy

Josh Leventhal -

Great read in this morning’s USA Today on the increasing popularity of all-you-can-eat ticket packages at major league ballparks and whether teams should be concerned about such a promotion’s potential […]

Minors | #Business Beat

Yankee-Palooza

Josh Leventhal -

Here’s you chance to see in action a good chunk of the Yankees Top 30 Prospects as ranked by one John Manuel in the 2008 Baseball America Prospect Handbook (by […]

Minors | #Business Beat

SeaWolves Re-Up In Erie

Josh Leventhal -

That much-anticipated press conference in Erie yesterday announced that the SeaWolves extended their PDA with the Detroit Tigers through 2010 and extended the team lease with the Erie County Convention […]

Minors | #Business Beat