During the nine seasons of “Seinfeld,” George Costanza was involved in a number of baseball plot lines.
High Class A Potomac, a Nationals affiliate, is holding “George Costanza Appreciation Night” on Thursday in honor of the stocky, bald character from one of the most successful television shows of all time.
“I usually have a pretty good idea of what the feedback is going to be when we come up with something that’s really different and it’s one of a kind,” said Bryan Holland, the team’s general manager of sales. “In this case, I was shocked. We got like 50,000 Facebook views in two days.”
There are a plethora of Costanza-related ways to get free or reduced entry into the game.
Anyone with the last name “Vandelay,” “O’Brien,” “Costanza” or “Cartwright” can get in for $5. Bald guys with the classic “horseshoe pattern,” those wearing cotton Yankees jerseys, Brooklyn and Long Island natives and marine biologists can also get the reduced ticket price.
In honor of the three-guys-and-one girl dynamic of the Seinfeld cast, groups with three girls and one guy will receive one free grandstand ticket. Potomac is also offering free admission to Jason Alexander, the actor who played George, if he happens to show up.
A full list of the night’s Costanza gimmicks can be found here.
“I think what people really enjoy about this night is the creativity behind it, and if you’re a die-hard Seinfeld fan, all the moving parts of tonight tie directly to something to the show,” Holland said.
Last year, Potomac held a “Halfway to Festivus” celebration where they had a Festivus pole, Festivus-themed jerseys and a Kramer lookalike contest.
While this year’s Seinfeld-themed promotion took much less preparation, Holland said it appears to be an even bigger success.
“It’s ironic that the bigger splash seemingly has been on a night, I’m not going to say that we threw together, because we were planning on doing this all year, but it was just a different level of effort,” Holland said