DeMarini Unveils 2023 Voodoo One Gold
DeMarini's popular Voodoo One bat received an upgrade for 2023, but not one that tinkered too much with what had already made the bat popular across the BBCOR market.
One of the top selling BBCOR bats in the game with what the brand calls an easy swing and groundbreaking performance, the 2023 DeMarini Voodoo One (-3) debuts with the Voodoo One Gold, complete with the bat's signature X14 alloy barrel. But new this year is a reinforced knob and Refined Tracer End Cap.
"We wanted to maintain the performance and feel that hitters love in the Voodoo One, while also making meaningful updates for players," said Joe Cmelik, senior product line manager for DeMarini bats. "As product developers, there's a fine line when you have a bat that hitters like as is, but we want to push the model forward as much as possible."
With that balance in mind, the latest iteration of the Voodoo One features the same barrel DeMarini engineers crafted with exit velocities in mind and the same one-piece alloy construction known for pop, balanced swing weight and a forgiving feel. But new to the 2023 model are the updates to the knob and end cap.
"In the case of the Voodoo One Gold, it came down to making some small improvements that make the consumer experience better without taking away from what made the product great in the first place," Cmelik said. "So, we worked hard to develop a reinforced knob and create the Refined Tracer End Cap."
The updated end cap is formed with composite materials and works the alloy barrel, designed to optimize performance for maximum exit velocities. The one-piece alloy construction generates a stiff feel through the swing, the brand says, with the composite materials specifically designed to strengthen the cap and match the barrel.
The reinforced knob is meant to improve handling to maximize swing speeds.
"The reinforced knob provides the leverage needed to empower hitters to maximize their bat speed," Cmelik said, "while the Refined Tracer End cap advances Voodoo One Gold's powerful barrel performance."
The Voodoo One is available in six lengths, ranging from 29 inches to 34 inches, all with corresponding -3 weight drops. It retails for $350.
Tim Newcomb covers gear and business for Baseball America. Follow him on Twitter at @tdnewcomb.