Lingo's Take: Florida State League franchises are operating with limitations because most are owned by major league teams, so this logo (as well as the nickname) does a good job of noting the connection to the Pirates while looking fresh and somewhat different.

Leventhal's Take: A unique name in the minors, the Marauders do a good job of using parent-club Pirates colors and avoiding the cliche, overly cartoonish Pirate character. This ranks No. 3 for me among the new crop.

Lingo's Take: Still not a favorite, but this is a solid update from the franchise's original logo, which had started to look dated. The Shorebird apparently is just an ugly bird because neither logo has really won my heart, but this does look more like a baseball logo and less like an insurance agency, as the previous one did.

Leventhal's Take: I prefer the kinder, gentler Shorebird that previously adorned Delmarva's hats than this new one. I'm left wanting to hold onto my kids and slowly step away from the angry bird..

Lingo's Take: This isn't a major change, but the incorporation of local geography landmarks the Willamette River and Spencer Butte is nice. Now they can donate the old logo, which abbreviated the team's nickname to "Ems" but used capital letters, to the Eugene Emergency Medical Service.

Leventhal's Take: A river running through Eugene actually works here, as the team accomplishes the difficult by debuting a successful landscape logo fitting for a team that plays in such a beautiful part of the country. It's certainly an improvement on their previous generic "Ems" logo that had little to do with team.

Lingo's Take: Yet another logo that doesn't represent a radical departure, but gives a team a fresh look. The AquaSox frog was one of the first really well done cartoon logos when minor league licensing started to take off, so it was smart to keep it in the main team logo (not shown here). The lettering changes draw a closer connection to the Mariners affiliation, and the trident E that's used in the cap logo works particularly well.

Leventhal's Take: The edginess of the Trident E should appeal to an older generation of kids/teenagers and serve as the perfect complement to the irreverent frog that the youngsters already enjoy. The secondary logo the team will sport on Sundays and on the road should also be a hit to the old-timers who will like the ties to the old Mariners look. My second favorite of the new logos.

Lingo's Take: The old BlueClaws logo was disastrously terrible; this one is merely bad, so I guess that's an improvement. The cap logo should just have the claw and the ball, but I'll assume this is aimed at the all-important kid market. At least they're moving in the right direction, though.

Leventhal's Take: Keep trying, Lakewood. This is an improvement on their previous confused crab etching, and I do like how they incorporate the claw with the baseball. But there is too much going on here and the menacing crab just doesn't do it for me.

Lingo's Take: I think the cap logo is an improvement; the bear is well done and the old cap logo was boring. The main team logo doesn't work for me. The bear leaping over the baseball is a boring look, and the lettering is ugly. I guess they were going for sort of a retro look, but it doesn't work.

Leventhal's Take: Someone either needs a rabies shot or should be returned to Stephen King's Pet Cemetery. Either way, the possessed bear is not something I want to sport on a hat.

Lingo's Take: I'm almost always going to be in favor of getting rid of a cartoon animal, particularly for a Triple-A team, so this is a big improvement. You look at the different logos the Zephyrs have now and they really look like a professional baseball franchise. And it creates a much stronger tie to New Orleans as well.

Leventhal's Take: The Fleur de lis is certainly symbolic of New Orleans and this should help the Zephyrs appeal to the local fan base. However, I'm not sure what separates this version from any other Fleur de lis hat you'll find at a tourist stand on Bourbon Street — particularly one the Saints have popularized for years. That said, this should help strengthen ties with the community.

Lingo's Take: I actually don't mind the cartoon squirrel. I think they did a good job of making that bold and strong-looking and not too cartoonish. I don't like the squirrel as a cap logo, though, and the lettering for all the different logos is horrible. If they could keep the squirrel and redo everything else they might be on to something.

Leventhal's Take: Building a winner in Richmond will be no easy task, but the Flying Squirrels have taken a step in the right direction with the name and logo. Turning the mascot into a superhero will certainly appeal to the demographic teams court the most: kids. My favorite of the bunch—now if only they can do something about that ballpark . . . .

Lingo's Take: The Blue Rocks have always struggled to represent their nickname, and I'll grant that they needed a new look. But this isn't it. This looks like the logo for a place that hosts kids' birthday parties. Nothing about this logo says baseball. The cartoon moose might work as a secondary logo, but to make that the centerpiece of your new look? Total miss.

Leventhal's Take: I'm a little indifferent to this one (and that's never a good thing) because I don't understand the meaning behind Blue Rocks and what a smoke-snorting moose has to do it. Perhaps kids won't care about that and will be drawn to the moose, but I'd still suggest a return to the drawing board.